Are you experiencing a low level of website traffic? Perhaps you have noticed that your reputation is suffering because of negative reviews on the web? Or, maybe you have noticed…

Image Credit Whether you run a solo business or something much bigger, you need to make sure that you are marketing it as well as you possibly can. One of…

Do you have an online presence? Would you consider it to be the most effective way you can market your business or just another tool in your advertising campaign? Do…

(image credit) Don't get us wrong; we aren't saying you aren't putting any effort into promoting your business. You would be foolish not to. But where do your efforts lie?…

Running a business without a clue about your audience is both stupid and irresponsible. As a business, you offer products to paying customers and the only way to actually make…

Photo by Anete Lūsiņa on Unsplash If you’re a small business and entrepreneur, the last thing on your mind is probably your marketing strategy. With so many other things to…

A new rule of modern marketing is that it must target a specific base otherwise, it’s a waste of time and money. People who aren’t interested won’t have their interest…

There’s no denying that social media is a great resource for small businesses eager to establish themselves as a brand. It puts you in direct contact with the customers and…

Some companies fail hard at this. It’s so easy to get advertising wrong, and there’s definitely money to be wasted by making a mistake. If you are ready to invest…